Creating Jetson for Stack App
Stack, a crypto trading app for teens, partnered with IKS to develop a custom character to attract and engage users. Inspired by the popular term "to the moon," we designed an astronaut character embodying adventure and growth. The inclusive, relatable cartoon style featured realistic textures, no gender, and facial features, making it a blank slate for users to identify with.
The character perfectly aligned with the brand's message and values, leading to a rebrand as Jetson. We're proud of our part in this creative journey and excited about the ongoing success of our partnership, helping educate and empower teenage investors through an engaging and approachable character.
